The Wizard of Oz

This week I had to mark about 50 essays that had been submitted for the Colour: Art and Science module I teach at the University of Leeds. One essay looks rather like another after the first 10 or so. So it was a delight to discover that one student had decided to focus on a movie – The Wizard of Oz – and demonstrate her understanding of colour by analysing this classic movie.

It reminded me of a story my mother told me. When she went to see the Wizard of Oz in the cinema (she would have been about 8 at the time) she had never seen a colour movie before. She was so much looking forward to this new-fangled and exciting technology. It’s hard to imagine how exciting that would have been – if every movie you had ever seen had been in black and white!!

Well, imagine her disappointment when the movie started and the movie was black and white after all. For those who don’t know, the movie starts off in black and white (in the Kansas scenes) and only turns coloured when Dorothy is whisked off by the tornado and dropped off in the land of Oz. It must have been a wonderful moment when the screen just turned full colour!!

Indigo – a colour of the rainbow?

From time to time I come across web pages and groups of people who get irrate about indigo being in the rainbow. There is even a facebook group called “Get Indigo out of the rainbow”. It was Newton who suggested that the rainbow contains seven colours: red, orange, yellow, green, blue, indigo and violet. It has been suggested that, at the time, Newton was trying make some anology with the musical scale and the octave (with its seven intervals) and hence was keen to identify seven colours in the rainbow or visible spectrum. Many modern commentators claim that only six distinct colours can be observed in the rainbow.

Interestingly, the facebook group referred to above would like to eject indigo from the spectrum on the basis that it is not a primary or secondary colour but rather a tertiary colour. The group shows the following colour wheel:

colour wheel

In this so-called painters’ wheel the primary colours are red, yellow and blue and the secondary colours are orange, green and violet. It is argued that since six of the colours in the rainbow are primary or secondary colours in the colour wheel and indigo is not, then indigo has no right to be there. This is wrong on so many levels it is hard to know where to start.

The first thing I would have to say is that this argument seems to ignore the difference between additive and subtractive mixing. Additive mixing – http://colourware.wordpress.com/2009/07/13/additive-colour-mixing/ - describes how light is mixed and the additive primaries are red, green and blue. The additive secondaries are cyan, magenta and yellow. Orange is not in sight – and yet surely if we are to make an argument for inclusion in the spectrum based on primaries (and/or secondaries) then it is the additive system that we should be using since the spectrum is emitted light.  

The optimal subtractive system primaries are cyan, magenta and yellow (with the secondaries being red, green and blue) though the artists’ colour wheel (which is like the painters’ wheel above) has red, blue and yellow as the primaries. 

In my opinion there is nothing special about the colours that we see in the spectrum. Indeed, orange is clearly a mixture of red and yellow and does not seem to me to be a particularly pure colour. I just do not think that arguments to exclude indigo from the spectrum based upon colour wheels or primary colours is valid. That said, I have already mentioned that many people believe that indigo cannot be seen in the spectrum as a separate colour; but this is a phenomenological observation not dogma. I am one of those who believe that indigo and violet cannot be distinguished in the spectrum and therefore I agree with the aims of the facebook group even if I do not agree with their arguments.

The really interesting question is why we see six (or even seven) distinct colour bands in the spectrum when the wavelengths of the spectrum vary smoothly and continuously? I have postulated some possible reasons for this in an earlier post – http://colourware.wordpress.com/2009/07/20/colour-names-affect-consumer-buying/ - but it is far from a complete and convincing explanation. It may explain why we see distinct colours in the rainbow, but why six and why those six in particular. Comments on this would be very very welcome.

colour correction for iphone

colour correction for iphone

Of course, one of the reasons (but by far not the only one) that the iphone has been so successful is the quality of the camera that is built in. It was certainly one of the features that made me switch from Nokia about 3 years ago after more than 15 years of loyalty to the swedish brand. So I was interested to read recently that the next iphone may feature advanced colour correction methods and promises to be even better than its predecessors. You can read about the story here.

Colour correction is necessary because different cameras use different RGB primaries and because the activation of the RGB sensors when taking an image depend upon the quantity and quality of the ambient illumination. So, for example, imagine the light was very very red, then the R channel of the camera would be more strongly activated than if the light was whiter. However, our visual systems are able to compensate for this so that most of the time we don’t notice objects changing colour when we move from one room to another or from inside to outside. Colour correction is inspired by human colour constancy and attempt to correct the images so that the objects in the scene would retain their daylight appearance. However, colour correction is difficult; that is, it is very difficult to get it right all of the time. One frustration I have is taking a photo of my band (I play drums in a covers band) under very colourful lighting. Often the images are very disappointing and lack the intensity of the original scene. That is because, human colour constancy is only partial and under extreme lighting things really do change colour markedly – such as under our intense LED stage lighting. In these cases I think sometimes the automatic colour correction is actually too much and I have found that I have to modify the images I capture on my mac to try to recreate what I think the original scene looked like. So auto colour correction – the state of the art – is certainly not perfect. Let’s hope this story about an advance made by Apple is true.

Crisp bag colours

crisps

When I was young, differently flavoured crisps came in distinctly different coloured bags; plain crisps were red, cheese and onion were green and salt and vinegar were blue. Generally these colour codes are still used today – at least in the UK. However, one manufacturer (Walkers) is breaking these long-standing rules.

Research at the University of Oxford was recently reported that concludes that the colour of the bag can affect the taste of the crisps inside because of our expectations. It turns out that crisp manufacturers are putting pressure on Walkers to sort their act out and conform to the old rules.

ps. For readers in the USA, we are talking about potato chips.

This is not yellow

A few people have asked me about this interesting and entertainig youtube clip – This is not yellow.

It’s worth looking at. It makes the point that when you look at colours on the screen (whether it is your computer screen, your TV or your mobile phone) although you see a full range of colours, all that is there is mixtures of red, green and blue light. In principle this is true – in practice it’s a bit more complicated because the screen doe snot emit just three wavelengths. For practical reasons the RGB primaries on a display are more broad band. Nevertheless, the essence of what is being said is true; when you look at yellow on the screen it is not a single wavelength that you would associate with yellow that is being emitted. Hence, the “This is not yellow”.

However, the clip doesn’t go far enough. It suggests that this is a problem with displays and that when you see a real lemon, for example, you are seeing real yellow because the lemon absorbs all the wavelengths of light except yellow (which is reflected). Sadly this is not true either. Let’s look at the reflectance profile of a typical yellow object. I can’t promise it is a lemon but a lemon would be pretty similar.

yellow

What this graph shows are the wavelengths of light along the x-axis and, along the y-axis, the per cent of each wavelength that the yellow object reflects. Notice that it does not absorb all wavelengths excecpt the ones that would be seen as yellow in the spectrum (essentially about 580 nm). Rather, the physical yellow object reflects all wavelengths in the spectrum because the reflectance is greater than zero at all wavelengths. The physical yellow object also absorbs all wavelengths in the spectrum to some extent because the reflectance is less that 100% at all wavelengths. Obviously some wavelengths are reflected more than others. But it isn’t even the wavelengths at about 580 nm that are maximally reflected. The yellow object reflects more red wavelengths than it does yellow wavelengths. So why does the lemon look yellow? For the same reasons that the lemon looks yellow on the screen; because the light being reflected activates the cones in the human visual system in a certain way. So I am not knocking this video – rather, I want to say that it makes a good point about displays but that this point also relates to colours in the subtractive world. It raises the issue of what we mean when we say something is yellow either on a screen or in the physical world.

colour and accessibility

Just came a across a superb article by Geri Coady, a designer and illustrator living in Newfoundland (Canada) about the importance of designers taking into account the fact that about 5% of the population in the world are colour blind. Well, it’s mainly men of course ….. but that’s all the more reason to take into account [joking].

Some really excellent advice about how to take colour blindness into account in design work. She talks about problems with the use of colour in London’s iconic underground map (see my blog about colour blindness and maps). She also comments on a game (Faster than Light) that has a colour-blind mode; I mentioned last week that SimCity was doing something similar. About time. It’s so lazy not to take colour blindness into account in the digital environment. There are also some great links to simulators.

The true colour of brands and true nature of infographics (1)

Reblogged from Marketing & Innovation:

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today's selection is…

Thanks to my favourite stumble upon gimmick for finding new content and subjects, I discovered this very interesting piece of infographics about the true nature of brands according to their colour. I do not know what these graphics, beautifully crafted by the way, " about your business" as the headline says, but I certainly know what it means about the way that we read, understand and are influenced by pictures.

Read more… 478 more words

Fantastic article about the dangers of over-simplifying colour meanings.

skin colour and personality

Excellent article based on an extract from Nina Jablonski’s book “Living Colour: The Biological and Social Meaning of Skin Colour” about early ideas about the relationship between skin colour and personality.

The first scientific classification of humans, published by Carl Linnaeus in 1735, was simple and separated people into four varieties by skin colour and continent. Later, Linnaeus added that Europeans were white and “sanguine,” Asians were brown and “melancholic,” Native Americans were red and “choleric” and Africans were black and “phlegmatic”. Of course, these racist pronouncements were based on prejudice and myth and little, if any, factual information. Nevertheless, these ideas led to an intellectual foundation for racism. Immanuel Kant, was the first to formally define races and in 1785 classified people into four fixed races, which were arrayed in a hierarchy according to colour and talent. It sounds like a really interesting book on anthropology and I’ll order a copy tomorrow. I’ll try to remember to comment when I have read the full book.

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Four temperaments is a proto-psychological interpretation of the ancient medical concept of humorism and suggests that four bodily fluids affect human personality traits and behaviors. The temperaments are sanguine (pleasure-seeking and sociable), choleric (ambitious and leader-like), melancholic (introverted and thoughtful), and phlegmatic (relaxed and quiet).